The Kamara story
Luxury Swimwear with an Australian twist
Sisters Kirsty and Naomi are behind the iconic Australian Made Swimwear Label - Kamara Australia.
Using bold prints, unique designs and rich protective fabrics; to deliver ethical swimwear perfection through the most luxurious sun protection available...and it is made right here in Australia.
After Naomi was diagnosed with Melanoma, the siblings started a movement to spread awareness of sun damage while producing the long awaited style that has been missing from Sun Protection – and so Kamara was born.
Kirsty and Naomi are proud of their multicultural background, gifted from their Indigenous Father and Scottish Mother. Their home, especially the sea and connection with it, heavily influences everything about Kamara. It’s in their reasons for creating it, why they keep doing it, and the design of the swimsuits themselves.
With a focus on sustainability and manufacturing locally in Australia, the sisters were determined to reimagine sun protection. The goal, design "undeniably gorgeous, sun-conscious swimwear for a country that has some of the highest skin cancer rates in the world. We wanted to create a range that would provide customers with worry-free beautiful time in the sun," says Naomi.
Kamara Australia is known to deliver one collection each year, just in time for summer.
“We don’t pump out multiple collections all year round carelessly chancing waste, manipulating buyers into excessive purchasing, and eventually adding to the cycle of oversupply and discounting mass amounts of stock.
"We rarely reproduce in a print, making our pieces limited edition, and our buyers appreciate that exclusivity and our responsible methods used to create high quality products that will be loved for many years to come." Naomi says.
By producing and manufacturing in Australia Kamara doesn't need to take the environmental and ethical risks that come along with mass production and manufacturing offshore.
Kamara has featured in Mercedes Benz Fashion Festival, Brisbane Fashion Month, Virgin Australia Melbourne Fashion Festival and the Cairns Indigenous Art Fair, and multiple digital and printed publications internationally. Spreading designer Sun Conscious Swimwear throughout Australia and the world.
Kamara entices all to change their perspective on the importance of Sun Protection. By creating a luxurious and unique range of long sleeve One-pieces, separates Swim Tops (rashie) and Swim Pants, providing not only beautiful swimwear, but a lifesaving gift – the label's greatest achievement.
“Building a loyal following that love our brand and our beautiful swimwear has been a highlight. Improving the Body image of women is my favourite thing to hear from Kamara women. I love when they share things like they are excited to be seen in their swimwear and that they wear Kamara Australia pieces everywhere. This feedback is confirmation we are doing things right, achieving our goals and fulfilling our purpose that drove us to begin Kamara Australia” Naomi.
“The future is exciting for the label. We will continue to create beautiful swimwear and share the sun protection message with women around the world” Kirsty.
Kamara Australia proudly supports the Melanoma Institute Australia, donating $1 from each sale to assist with their work in preventing and curing melanoma.